I'm Rita Zinger, a digital marketer who helps business owners navigate the online world. Think of me as your digital tour guide - I'll show you the sights and sounds of the internet and help you find your place in the digital landscape.

Follow us on



How to Leverage LinkedIn for Lead Generation Without Breaking the Bank

Generating leads is a crucial part of any marketing strategy, there are many non-paid ways to generate leads on LinkedIn that can be just as effective.


Unlocking the Power of LinkedIn Ads: 5 Key Tips for B2B Marketers

LinkedIn has emerged as one of the most effective for B2B marketers, with these strategies in place, you can harness the power of LinkedIn Ads to take your B2B marketing to the next level


Importance of Marketing Consultancy for Business

Marketing consultant, can bring an objective perspective to your marketing strategies and initiatives, identify blind spots, areas for improvement, and provide unbiased feedback.


The Impact of AI and Machine Learning on Digital Advertising

AI has made an impact on the world of digital advertising, with the ability to analyze vast amounts of data and identify patterns


Valentine’s Day: A Holiday Evolved by Technology

Social media, e-commerce, and online advertising have all played a huge role in shaping the way we think about Valentine’s Day.


The easiest way to save money on Facebook Advertising

Facebook advertising can be used by anyone, even without much experience. But there are some important things to know if order to save money


Ads Follow Us Everywhere: Why Your Retargeting Strategy is More Important Than Ever

Retargeting is an online advertising technique where advertisements are shown to people based on their online behavior.

LinkedIn Profile

5 Things You Should Have On Your LinkedIn Profile

LinkedIn is the best networking platform, whenever you are looking for a job or want to grow your business. You only need to know how to use it to your advantage.

10 Marketing Strategies for the Black Friday Sale

Black Friday is a crazy season for advertisers, we all prepare at least a few months ahead, if not at the start of the year.

How to Prepare Your Business for Black Friday

Social Media platforms are exploding from ads, everyone and anyone are starting to advertise and they spend a lot because it’s the most profitable time of year.

Stay ahead in a rapidly world. Subscribe to Prysm Insights,our monthly look at the critical issues facing global business.